What's Left After 30% Off: The Discount Math on One Product
Nathan ErznoznikPublished on: 02/10/2026
"30% off" isn't 30% off your profit. It's most of it. Let's do the math on one product so you can see exactly where your cash goes.
Nathan Erznoznik
The Sales Hiding Between Cyber Monday and December 1 (Close Three)
Nathan ErznoznikPublished on: 01/10/2026
Everyone stops selling on Tuesday. But a lot of your buyers haven't decided yet. Here's the close almost nobody runs, and the money sitting in it.
How to Discount the Big Weekend Without Killing Your Margin (Close Two)
Nathan ErznoznikPublished on: 30/09/2026
You don't win the weekend on the size of your discount. You win it on the work you did before it. Here's how to run the weekend and keep your cash.
Why 63% of My November Sold Before Thanksgiving
Nathan ErznoznikPublished on: 29/09/2026
Your best customers are not waiting for Black Friday. You're making them wait. Here's the early window that pulls most of the month forward.